Currency Management for Digital Advertising Companies
Differentiate yourself by providing publishers and brands with a local currency experience, without putting your margins at risk
Get your free company analysisDifferentiate yourself by providing publishers and brands with a local currency experience, without putting your margins at risk
Get your free company analysisDigital ad spend is booming – and so is the technology that supports it. Whether you’re a publisher, supply-side platform (SSP), a demand-side platform (DSP), ad exchange or ad network, you will have experienced challenges around remaining competitive and profitable. In a landscape that’s characterised by market consolidation, more adtech companies are looking toward currencies as a differentiating factor.
However, not every company understands the potential impact that everyday fluctuations in the FX market may have on their margins. That’s why we still find adtech companies that are:
Download a copy of The Role of Foreign Currencies in Digital Advertising. Based on real industry insights, we share:
We are already helping many adtech companies unlock their full FX risk management potential in a safe and secure way.
If you would like to find out how you can improve your FX risk management by applying automated hedging solutions, leave us your details and we will be in touch to prepare your free company analysis.
While every CEO and CFO knows that they are incurring FX risk when using currencies, many underestimate the potential impact that fluctuations in the market may have on their company’s margins.
Our adtech FX specialists understand your industry and are happy to talk to you about how our technology can address many of your business challenges.
Efficient currency management is a game-changer for companies looking to remain competitive whilst maintaining their profit margins. Thanks to advancements in FX automation technology, any company with global reach — regardless of size — can cost-effectively leverage currencies to their advantage.
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